Blog

In the rapidly evolving technological landscape of today, artificial intelligence (AI) has emerged as a transformative force revolutionizing numerous industries. Among the domains significantly...

If you’re looking to create an SVG with a path rather than a group of shapes, this post it for you. Why would you...

Snackbars are designed to provide brief messages about app processes in software.  They are critical for notifying users of actions they are required to...

In this post I’ll dive into native fonts vs custom fonts.  What the difference is and the pros and cons with each. Fonts have...

Definition: Heuristic can be defined as an approach to problem solving or self-discovery that is sufficient for reaching an intermediate short term goal or approximation. ...

Designing a user friendly solution can be difficult as you navigate your way through remote workshops, ux research and testing. So how do you...

How do you create a design library in sketch? The term design system is synonymous with design/component libraries. They shouldn’t be – design libraries...

The UX/UI design space has seen some massive changes in the last 10 years. I cringe to see anyone try and design a digital...

Are you guilty of thinking Branding, design and logos were things that you created because it’s what businesses needed to sell themselves. My degree...

Just like marketers have a target audience, UX designers have personas which are essentially descriptions of users, based on research. When I came across...

Giving your designer feedback is one of the key steps to delivering the best result for your project.  But how to do you give...

If you’re thinking about working with a freelancer remotely, I’m about to show you how you to do it effectively and why it’s better...

One of the challenges that a lot of people in the UX space tend to come across is choosing which UX tool or methodology...

Trying to decide whether to use the terminology ‘Log In’ vs ‘Sign In’. With user experience consistency is key, and whichever you decide to...

Do you have design debt? Design Debt is the idea that the more inconsistencies you have in your website app or branding, the more...

Why should you conduct contextual research? As a UX designer and even a business owner, it’s too easy to sit behind a desk in...

Style guides are essentially rules that you as a ‘UI designer’ use to create consistency within the design and development team. So how do...

Solving a complex UX problem. What I’d love to be able to tell those who are thinking of designing or are in a redesign...

User Experience is a term that gets thrown around a lot these days as the solution to your website conversion problems.  In this blog...

If you’re after a vector map of New Zealand that outlines the regions of New Zealand, feel free to download this FREE file.  I’ll...

Here are just some common UX design myths I hear often. 1. People don’t scroll. I once worked with someone who was clearly living...

Here’s an example of how my UX/UI design process runs.  Projects vary greatly in the type of methodologies and is dependant on whether it’s just...