Log in vs Sign in - Which is Better?

Trying to decide whether to use the terminology ‘Log In’ vs ‘Sign In’. With user experience consistency is key, and whichever you decide to...

How to Brief a Designer on your Website or App Project

How to brief a designer. When getting any design work done for your business, it’s easy to end up with a result that isn’t...

Blog Post Formula

If you’re struggling to write out a blog post for your biz, check out my steps below to get it done quickly and deliver...

Should you get a .com domain?

Should you get .com domain? – It depends. Getting a domain name for your business is a big deal and can become time consuming...

Reducing Design Debt on your Website or App

Do you have design debt? Design Debt is the idea that the more inconsistencies you have in your website app or branding, the more...

Hostgator Vs WPengine

I bought my first website hosting account in 2008.  Yes, that’s 10 years ago! Over that time I’ve set up, managed and transferred hundreds...

Conducting effective Contextual Research

Why should you conduct contextual research? As a UX designer and even a business owner, it’s too easy to sit behind a desk in...

20 Things to do when you visit Auckland Airport & Mangere

For all those Aucklanders/visitors looking for things to do, or traveller’s with time on their hands, there’s plenty here when you visit Auckland Airport...

How to Create a UI Style Guide in Sketch

Style guides are essentially rules that you as a ‘UI designer’ use to create consistency within the design and development team. So how do...

How to solve a complex UX problem

Solving a complex UX problem. What I’d love to be able to tell those who are thinking of designing or are in a redesign...

How to Create a Paid Membership Website on Wordpress

Over the last couple of years I’ve had a number of requests to build membership websites.  I’ve also managed to build one myself due to...

Evaluating User Experience

User Experience is a term that gets thrown around a lot these days as the solution to your website conversion problems.  In this blog...

Freebie - Vector Map of New Zealand Regions

If you’re after a vector map of New Zealand that outlines the regions of New Zealand, feel free to download this FREE file.  I’ll...

UX Design myths

Here are just some common UX design myths I hear often. 1. People don’t scroll. I once worked with someone who was clearly living...

My UX/UI Design Process

Here’s an example of how my UX/UI design process runs.  Projects vary greatly in the type of methodologies and is dependant on whether it’s just...