User Interface Design

My Top UX/UI Design Tools in 2020

The UX/UI design space has seen some massive changes in the last 10 years. I cringe to see anyone try and design a digital...

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Why Branding is important

Are you guilty of thinking Branding, design and logos were things that you created because it’s what businesses needed to sell themselves. My degree...

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Creating a Design Library in Sketch

How do you create a design library in sketch? The term design system is synonymous with design/component libraries. They shouldn’t be – design libraries...

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How to Give Designers Feedback

Giving your designer feedback is one of the key steps to delivering the best result for your project.  But how to do you give...

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What to expect when working with a freelancer remotely

If you’re thinking about working with a freelancer remotely, I’m about to show you how you to do it effectively and why it’s better...

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Why I only work with Wordpress

WordPress is a popular content management system – but why WordPress? I started out creating sites using Geocities, then hardcoded (no Content Management System),...

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UX Tools & Techniques and When to Use Them

Despite the massive growth in UX over the last 10 years, it can sometimes be difficult to understand when to use these tools –...

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Log in vs Sign in - Which is Better?

Trying to decide whether to use the terminology ‘Log In’ vs ‘Sign In’. With user experience – consistency is key, and whichever you decide...

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Reducing Design Debt on your Website or App

Do you have design debt? Design Debt is the idea that the more inconsistencies you have in your website app or branding, the more...

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Conducting effective Contextual Research

Why should you conduct contextual research? As a UX designer and even a business owner, it’s too easy to sit behind a desk in...

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How to Create a UI Style Guide in Sketch

Style guides are essentially rules that you as a ‘UI designer’ use to create consistency within the design and development team. So how do...

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A closer look at User Personas in UX

Just like marketers have a target audience, UX designers have personas which are essentially descriptions of users, based on research. When I came across...

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How to solve a complex UX problem

Solving a complex UX problem. What I’d love to be able to tell those who are thinking of designing or are in a redesign...

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Freebie - Vector Map of New Zealand Regions

If you’re after a vector map of New Zealand that outlines the regions of New Zealand, feel free to download this FREE file.  I’ll...

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UX Design myths

Here are just some common UX design myths I hear often. 1. People don’t scroll. I once worked with someone who was clearly living...

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